My heart swells a little each time I watch the above videos from the Fun Theory. Simple, yet well produced, each of the Fun Theory projects realizes great success. Their theory has been proven: “that something as simple as fun is the easiest way to change people’s behavior for the better. Be it for yourself, for the environment, or for something entirely different, the only thing that matters is that it’s change for the better.”
Think you’ve got the next fun idea? Now is your time to get paid for it. The Fun Theory is hosting an open competition for the next installation. The winner will be rewarded the hearty sum of €2,500 and get to have a little fun making the world a little better. Deadline is December 15, so get to work! And be sure to also let us know what you come up with!